The Cleveland Cavaliers continue to make the news on both a local and national basis. They remain the number one team in the NBA’s Eastern Conference and have cinched that status for the finals and are many people’s pick for the playoff favorite. The team has made these kinds of headlines in the past having secured the Conference Championship as recently as in 2007. And while they are currently the most winning team in the NBA, that does not immunize them against an occasional defeat. Most recently they lost to the San Antonio Spurs when they played the Texas team at the Spurs home arena. And while the achievements of the Cavaliers continues to make news across the nation, it is actually a bit more surprising and newsworthy when they have a loss, as their fifty seven win to sixteen loss record indicates the rarity of the event.

It is unlikely that most of the guests who are staying in one of the Cleveland luxury hotels will be fans of the city’s basketball team, though they are certain to have a level of respect for the players and coaching team. Meanwhile, the city itself loves the team enough and the Cavaliers enjoy a tremendous amount of local support. Since 1970 this expansion team has thrilled fans and been a major company of the city’s social atmosphere. Their most recent period of success has been largely attributed to the arrival of LeBron James , who first landed in Cleveland after the 2003 draft. This also ushered in a period of hope and renewed enthusiasm after a decade of losses and struggles. Last year they added the star center Shaquille O’Neal who was traded from the Phoenix Suns. As the playoffs approach, the prospects for the Cavaliers to take the Eastern Conference Championship look increasingly better and they are the top choice for the NBA Championship in many analysts’ pick.